A fundraising feasibility study is the first step in launching any major nonprofit fundraising campaign. The process we implement is based on a combination of decades of experience and the results of extensive objective testing.
Ultimately, we are able to position our clients' fundraising campaigns for success while also providing a wealth of information from which to make other crucial organizational decisions.
A Convergent fundraising feasibility study includes the following:
- Outline a multi-year program of work for your organization.
- Establish preliminary measurable goals for your program.
- Assess community support for your proposed plans.
- Measure funding potential among likely donors or investors.
- Identify desired priorities among your organization’s constituency.
- Obtain key constituency feedback on your organization’s performance.
- Determine a feasible fundraising goal.
- Collect prospect information that will be useful during the fundraising campaign.
- Garner valuable confidential insight from top community leadership.
- Provide a risk/reward analysis for launching a major campaign.
- Build awareness of the planned fundraising campaign.
- Synthesize diverse viewpoints into a core consensus and often a mandate.
- Conduct appropriate due diligence for your proposed plans.
- Explore opportunities for funding the costs of the campaign itself.
- Research foundation and government grant opportunities.
- Position the planned campaign for success.
- Make specific recommendations on whether and how to launch a successful campaign.
Once a Convergent nonprofit feasibility study is concluded you will possess a clear roadmap for the future of your organization.
In most cases you can move immediately into a successful fundraising campaign. In the event that insufficient support exists for an immediate campaign, Convergent will guide you through specific action steps designed to re-position your organization for a successful campaign down the road.
Regardless of the outcome, a Convergent fundraising feasibility study will lead to a significantly stronger and more effective nonprofit organization.
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The feasibility study for our community and our Chamber and Economic Development programs gave us a valuable look at what our business community sees as priorities for the upcoming five years. That report will help guide our action plans for the future.
Kay Brockwell
Directory, Economic Development
City of Marion, Arkansas
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