Unpacking the 2024 Giving USA Report: What Does the Data Say About the State of Giving?
Earlier this month I shared my thoughts about the recent annual Giving USA Report in Tom’s Takeaways: The Continued Decline in Giving….The Uncomfortable Conversation. To recap, the decline should be a wake-up call and call to action for nonprofits to become more financially sustainable by moving from the donor/charity model of raising money to an […]
Tom’s Takeaways: The Continued Decline in Giving….The Uncomfortable Conversation.
The recent release of the Giving USA 2024 report, widely quoted and the most robust annual review of giving trends by donor and recipient type, showed a decline in individual giving in 2023 of 2.4 percent. Alarming? Possibly. Surprising? No. Cause for Pause? I hope so. The above paragraph is word for word what I […]
Childcare and Workforce Development: The Critical Link for Fundraising Now
Childcare is getting a lot of press these days. Beyond the mountain of evidence that it pays huge dividends in reading skills, graduation rates, secondary education attainment, and lifetime earnings, the link to economic development is becoming increasingly important. Many of our clients now consider it an integral part of their economic development program of […]
Tom’s Takeaways in 2023: A Year of New OVP’s
It’s been quite a year for Convergent and we are rolling into 2024 with a full head of steam. As some of you know, for all of our more traditional campaigns, we develop what we call an Organizational Value Proposition®, or OVP. For clients engaged in economic development activities, we move to a more straight […]
Why, How and When to Communicate Your Nonprofit Outcomes
Convergent Nonprofit Solutions has successfully completed nonprofit fundraising campaigns throughout the country by focusing on outcomes, not outputs. These are two distinct concepts used to measure and communicate the impact of their programs and activities, outputs and outcomes. Outputs are tangible activities such as the number of classes held, people housed, or children tutored, and […]
Tom’s Takeaways – Corporate Money Realities
Recently, I received an email with a link to a report produced jointly by Classy, a GoFundMe affiliate, and Double the Donation, entitled Uncover Corporate Partnership Opportunities With Your Nonprofit Data. Since a majority of investors in our client’s campaigns, if not directly related to businesses, have corporate ties, this naturally merited some attention. This […]