Navigating Public-Private Partnerships

Navigating Public-Private Partnerships Main Photo

14 Mar 2022


Arts and Culture

The HBO series The Gilded Age is an interesting study contrasting old New York City with the new money arrivals in the late 1880s. Wealth abounds, there are philanthropic causes to support, yet envy and social standing prohibit the combination of these wealth sources for the common good.

Like this dynamic, one of the challenges around economic development is implementing a public-private partnership effectively. How does an economic development organization navigate the sometimes choppy waters of its relationship with a municipality or municipalities, the county, and others?

Clearly defining roles

The successful partnerships Convergent has seen over the years share a clear understanding of the roles for the economic development organization and the government entities. We often see the roles muddied because of ineffective communication and contrasting board priorities.

We've seen governmental entities create their own economic development departments because of the perceived ego involved in the leadership of their board. If the lines of communication were more transparent and more time devoted to developing the relationship, beliefs could change. There would be more receptivity for collaboration rather than creating a new entity.

The World Bank has a dry definition for a public-private partnership. ‘A long-term contract between a private party and a government entity, for providing a public asset or service, in which the private party bears significant risk and management responsibility, and remuneration is linked to performance.’

Understanding risks and strengths

The public-private partnerships discussed here are not necessarily contractual in nature. They recognize what the public sector does best and what the private sector does best. The public sector can create and maintain infrastructure—sewer, water, roads, etc. It also determines land-use policies. This is where great divides often happen between public and private interests.

The private sector takes substantial risks investing in the construction or expansion of a facility, bearing the fragilities and complexities of the market for their goods or services, and wrestling with the talent acquisition environment. The public sector risks individuals losing elections because of public opinion of their actions about land use, property taxes, etc. All are valid concerns.

How do these potentially dissimilar views become reconciled?

Communication and education

Communication and education are the keys to building the private-public partnership relationship. It is impossible to over-communicate.

Elected or appointed officials must understand what truly drives economic growth and how it's done. Successful public-private partnerships have been at the core of funding community development, education, and so much more for many years. The economic development organization must listen carefully, embrace what it hears and work diligently at bridging the gap in understanding. This requires repetition, repetition. When you're weary of repeating, your intended recipient is in a better place to understand. It also means the private sector economic development organization shows up at public meetings, meets with stakeholders regularly, and reports the outcomes of its efforts.

All these efforts at educating and developing positive relationships based on mutual respect and understanding should help cast a vision that will energize stakeholders and strengthen the public-private partnership necessary to maximize the growth of the community served.

About The Author

Jay Werth's Profile Photo

Jay Werth

Principal

Department: Team

I announced my presence in the nonprofit industry as an on-air radio talent and assistant manager of a sectarian college-owned radio station in the upper Midwest. The station’s cornerstone fundraising event was a three-day-on-air marathon broadcast.

My career in for-profit radio allowed me to continue my nonprofit involvement. I served on boards including a children’s hospital foundation, children’s home, and church. Radio stations I managed hosted the annual St. Jude’s Hospital on-air fundraising campaign and sponsored and promoted several galas and events for organizations.

Today, public media and faith-based ministries receive my financial support. Professionally, I enjoy ALL the projects I am privileged to participate in via Convergent. Funds raised strengthen communities, from municipalities to human services. My activity in the sector bolsters a belief that generosity is alive and well across our great land.


Jay demonstrates expertise in communications, campaign positioning, and execution. During his more than a decade of nonprofit fundraising, he has directed campaigns while on-site totaling more than $21 million in investor dollars. His campaign clients included economic development partnerships, Chambers of Commerce, and healthcare organizations.

One of Jay’s key strengths is his ability to develop trusted advisor relationships with the clients he oversees and the Convergent team. Jay uses his people skills and extensive mentoring background to provide guidance and developmental support to our project directors. His breadth of fundraising and capital campaign process, and his operation expertise from a robust media management career, provides immeasurable value to the Convergent team and clients.
 

Summary of Experience

  • Recently conducted campaigns for a new economic development organization (THRIVE) serving two rural Wisconsin counties, a healthcare organization and arts & culture nonprofit in Washington.
  • Directed facility capital campaigns in Van Wert, OH, and Evansville, WI.
  • Managed economic development campaigns in North Carolina, Tacoma (over goal) and the Northwest Florida Panhandle.
  • Directed Chamber of Commerce campaigns in Austin and Houston, TX, Greenville, SC, and Jackson, TN.
  • Former General Manager of nationally recognized and awarded radio stations with budgets ranging from $5 to $30 million.
  • Children’s Home (Sacramento) and Children’s Hospital (Tulsa) Board member.
  • Church Board Chair during successful capital campaign for a new facility.
  • Master’s in Management from New England College with a nonprofit organization emphasis.