Understand the Shifting Landscape of Donor Behavior
Join Convergent Nonprofit Solutions for a timely and insightful webinar exploring Giving USA’s 2024 “Giving by Generations” report, released in April 2025. This exclusive session will provide nonprofit leaders with actionable strategies to adapt their fundraising approaches across donor age groups—from Boomers to Gen Z.
Access the Webinar Recording Here:
What You’ll Learn:
Key insights from the latest Giving by Generations report
How different generations are reshaping philanthropic priorities
Communication styles and channels that resonate with each age group
Practical recommendations to strengthen donor engagement and fundraising results
Who Should Watch:
Executive Directors and Development Officers
Fundraising Professionals
Board Members and Donor Engagement Teams
Anyone working to future-proof their nonprofit’s fundraising strategy
About the Presenters:
Brian Abernathy General Manager, Convergent Nonprofit Solutions
Brian has developed a broad range of nonprofit experience through his career. He has led launches of local chapters for international organizations, directed the operational aspects of brand-new nonprofits, and developed cross-sector partnerships to identify innovative solutions for community development.
Prior to joining Convergent, Brian served as campaign director with a regional firm that managed capital fundraising campaigns for nonprofits. There he focused on building, scaling, and executing complex projects while developing systems to drive operational efficiencies.
Every nonprofit organization has an important mission but not many can quantify and communicate the value proposition of the impact they desire to achieve. Brian has helped organizations across various sectors develop case statements and impact strategies to effectively communicate their outcomes to key stakeholders and investors. At Convergent, Brian works closely with our project directors on strategic direction, day-to-day operations, expense control, and ultimately fundraising success for our clients
Brian resides in Buford, Georgia, with his wife, two daughters, one dog, and eight chickens.
Erin Stinner CEO, A to Z Communications
Erin has a proven, successful track record of providing strategic counsel to the highest levels of corporate and government leadership — including the First Lady and President of the United States — as they address critical messaging and media decisions.
Erin takes a 360º view of problem-solving and organization visioning. As a department leader, C-suite counselor, and non-profit board member, she proactively brings forth clear risk assessment and communication strategies to match or exceed objectives. Working for more than 20 years in fast-paced environments such as the White House and a TV newsroom, she understands the need for speed, but adeptly balances this need with careful consideration of details and striking the correct tone for any given audience.
As a top communication and public affairs chief who has earned multiple government clearances, Erin is a trusted source of direction on confidential matters that require complex, strategic, and legally-vetted solutions catered to various stakeholders. She respects the responsibility that comes with the power of communicating on behalf of Fortune 500 corporations and government officials.
Share
Testimonials
Andrew Keenan
“The fact that Convergent could make the ask was huge. Working with our director and joining solicitations made me a better fundraiser – that was the right formula for us. Moving forward I feel much more confident in making asks and telling our story, and that is going to make us more sustainable in the long run.”
Andrew Keenan, Executive Director Callanwolde Fine Arts Center | Atlanta, GA
Lisa Zaken
“In the span of six short months, our Board went from being nervous about the initial campaign investment to being ecstatic with the attainment of our goal, and our subsequent stretch goal! Convergent can do it like no other. Their system is rigorous and extremely effective. We have nothing but great things to say about this organization!”
Lisa Zaken, President & CEO Leadership Gwinnett | Duluth, GA
Dion Davis
“The strategy and support offered by Convergent helped our Board expand its vision for the Foundation, which in turn helped to refocus and redefine our organization's impact in our community. The methodology behind their capital campaign process not only helps to raise more money in the immediate, but it also builds best practices for long-term investor relations and lays groundwork for the success of future funding initiatives.”
Dion Davis, Former Executive Director Jekyll Island Foundation | Jekyll Island, GA
Robin Mauck
“Working with Convergent has been a pleasure all the way around. Their approach is customized to your organization and their expertise is unmatched in the field. The Convergent team immersed themselves in our process, culture, and goals to provide exceptional value during our campaign. They truly walk alongside you every step of the way!”
Robin Mauck, Executive Director Obria Medical Clinics Gwinnett | Lawrenceville, GA
Aimee Hall
“I loved working with Convergent. I never could have done what Convergent did. If you want to run a successful campaign, you need to bring in that expertise. Thanks to their help, our capital campaign really took us to the next level within our community.”
Aimee Hall, Executive Director Safe Homes Domestic Violence Center | Augusta, GA
Phillip Aldridge
“I wanted to thank everyone from the Convergent team who assisted in our campaign. Of the varying ways the campaign’s success may be measured, I count it a blessing that we achieved what we did. Not just the funds committed but the contacts made, the level of exposure reached, and ultimately, what the funds and exposure mean in terms of how many more we now serve as a result. My thanks is in recognition and appreciation for Convergent serving as our fundraising counsel and for the patience and professionalism demonstrated throughout the campaign. You were a godsend for Valley Healthcare!”
Phillip Aldridge, Board Chair Valley Healthcare System | Colombus, GA
Jeff Taylor
“Early in our campaign feasibility study it became apparent that we lacked the Asking Rights necessary to conduct a capital campaign. As a result, Convergent’s knowledgeable consultants prepared an extensive plan of action that is a road map for growing our awareness and philanthropy. A successful capital campaign will be possible in the near future. Their entrepreneurial approach will definitely get you where you want to go.”
Jeff Taylor, CEO MedCura Health, formerly Oakhurst Medical Center | Stone Mountain, GA
Getting Attention’s nonprofit marketing statistics reveal that it can take 18-20 points of contact to reach a new donor (or, as Convergent Nonprofit Solutions refers to them, investors) for the first time. That’s a lot of work just to acquire one supporter, and so much...
Many nonprofits struggle with unpredictable fundraising cycles, relying on short-term grants, annual campaigns, and event-based revenue streams. This reactive approach leaves organizations vulnerable to economic shifts, grant expirations, and donor fatigue. Your nonprofit may be feeling this stress right now, given the uncertainty in federal...
In times of political volatility, clarity becomes a currency, and sustainability is necessary. For nonprofit leaders facing a whirlwind of executive orders, budget freezes, and unpredictable funding streams, today's environment demands more than passion to help your community. It calls for a sharpened business mindset,...
Imagine a small community where every high school graduate is guaranteed the opportunity to attend college or technical school tuition-free. Now, think about how that promise can create new student opportunities while enhancing the entire local economy. This scenario isn't a hypothetical. It's happening right...
Since nonprofit organizations rely on gifts from donors to support their mission, a thorough fundraising strategy is critical. However, even nonprofits with thorough funding plans run into obstacles at times, resulting in unmet goals and worries about sustainability and long-term plans.Whether you’re encountering times of...
